Redesign of an already existing logo for pilates studio The Sense. The extended h and n are preserved in the redesign for recognition.
With one-to-one teaching The Sense has a very personal touch. Pilates puts emphasis on alignment, breathing, developing a strong core, and improving coordination and balance. The new logo translates these values in its typography and layout.
Online advertisement for reopening after lock down due to Covid.
A colour scheme that captures the spirit of the pilates instructor Tanja Schröter; warm and natural.